I Stopped Wearing Makeup For a Year — but These Products Are Easing Me Back In e1764505297988

e.l.f. Beauty launches in GCC

November 25, 2025
Companies like e.l.f. Beauty, Coty, and Estée Lauder reported that AI is helping them with product ...Read More - e.l.f. Beauty launches in GCC
AI

Beauty brands investing in AI

November 25, 2025
Companies like e.l.f. Beauty, Coty, and Estée Lauder reported that AI is helping them with product ...Read More - Beauty brands investing in AI
Glossier Cloud Paint Puff

“Soft Focus” Trend for Fall/Winter 2025–2026

November 15, 2025
The soft matte “Cloud-Skin” finish is trending: a diffused, natural-looking complexion created using lightweight blurring powders ...Read More - “Soft Focus” Trend for Fall/Winter 2025–2026
Product Photography by Wini Lao

2025 Trend: Hybrid Beauty (Skincare + Makeup)

November 15, 2025
Hybrid beauty products are rising: tinted moisturizers, serum foundations, SPF-infused bases, and multi-benefit formulas that care ...Read More - 2025 Trend: Hybrid Beauty (Skincare + Makeup)
Screenshot ۲۰۲۵۱۰۲۵ ۲۲۳۱۱۷ Instagram

Hydra Prime SPF50: Anastasia’s First-Ever Sunscreen + Primer Combo

October 4, 2025
Anastasia Beverly Hills launched its first-ever SPF product — “Hydra Prime SPF50” — a hybrid sunscreen + primer aimed to ...Read More - Hydra Prime SPF50: Anastasia’s First-Ever Sunscreen + Primer Combo